History Of Bertelsmann
Bertelsmann was founded as C. Bertelsmann Verlag with its own book-printing plant in Gütersloh, Germany on July 1,1835. The company grew through new sales strategies. In 1950’s, programs widened and Bertelsmann entered music industry. The company advanced technologically. There was diversification and extension of the media businesses in the 1970’s. Bertelsmann followed a path of internationalization in the 1980’s. The group also entered commercial television market. Today, Bertelsmann is world’s most international media company and the group is now concentrating on its core business.Bertelsmann Mission
The mission of Bertelsmann is to provide information, entertainment and media services to inspire people’s daily lives. The Group aspires to make a valuable contribution to society. They strive to be leaders in their markets and to achieve returns on capital that guarantee the growth and continuity of their corporation. The company’s joint efforts focus on creative content and customer relations. They seek to provide working conditions that are equitable and motivating for employees. They commit themselves to the continuity and ongoing progress of their corporation.Area of Operation
The businesses of Bertelsmann are:- Broadcast (Television & Radio)
- Book Publishing
- Magazine Publishing
- Newspaper Publishing
- Music Entertainment, Music Labels and Music Publishing
- Media and Communication Services
- Media Distribution
- Book and Music Clubs
Key Statistics
- Bertelsmann holds assets of $27,049.9 millions.
- Bertelsmann has made profits of $1,093.5 millions in 2006.
- Bertelsmann operates in 63 countries.
- Bertelsmann has 92,772 employees.
Organization
- The corporate management and structure of Bertelsmann consists of:
- Executive Board
- Supervisory Board
- Corporate Development Committee
- Corporate Center
International Ranking
- Bertelsmann ranks 287 in Fortune Global 500 list.
Subsidiaries
- Bertelsmann AG has six divisions:
- RTL Group
- Random House
- Gruner + Jahr
- BMG
- Arvato
- Direct Group
Headquarter Address
Bertelsmann AGCarl Bertelsmann Str. 270,
Gütersloh, 33311
Germany
Phone: 49-5241-800
Website URL: www.bertelsmann.com
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