Prudential Securities is a diversified global securities firm and part of Prudential Financial Companies which serve individual and institutional customers worldwide and include The prudential Insurance Company of America, one of the largest life insurance companies in the U.S. These companies offer a variety of products and services, including mutual funds, annuities, real estate, brokerage franchises, relocation services, and more. Prudential Financial has revenues of $31.9 trillion and it consists of hundreds of subsidiaries.
Some businesses of the Prudential Financial Companies (including Prudential Securities):
Insurance division
The insurance division conducts the business through through the Individual Life, Individual Annuities and Group Insurance Segments
International division
The International Insurance and investments division conducts its business through International Insurance and Investment segments. This segment designs and distributes various types of life insurance policy. With this the group insurance segment sells a whole range of insurance policies.
Investment division
The Investment division conducts its business through the Asset Management, Financial Advisory, and Retirement segments. The Financial Advisory segment provides securities brokerage and financial advisory services to individuals and businesses through the joint venture with Wachovia Corporation. Equity sales, trading and research operations are included in the Financial Advisory segment.
The company’s full service line of business provides advisory services, trustee services, institutional and retail investment funds. The company also provides funding agreement, institutional and retail notes, etc
On 1st July 2003, Prudential's retail securities brokerage and Wachovia Corporation became one and created the largest financial advisory body of the US.
Corporate and Other
This division includes corporate operations, after allocations to our business segments, and our real estate and relocation services business.
To make the research analysts more objective and focused on the investor, the company has decided to dismantle its banking operations and return to IPOs. Prudential Securities wanted to focus on the real fundamental analysis of market and technology stocks to offer more services to the customers. Prudencial Securities is keen to play the advisory role in the market.